How To…

Protect Your Intellectual Property (IP)

WITH DR. SUZANNE SJOVOLD

This Ask Me Anything (AMA) series is for any startup team focused on growth who needs practical, affordable solutions to protect their unique ideas and innovations. This session will cover:

  • Understanding of when and how to protect intellectual property, including patents, trademarks, and copyrights.

  • Actionable IP strategies that align with your business’s growth and long-term objectives.

  • Insight into the role of IP in boosting investor confidence and supporting successful fundraising efforts.

  • Cost-effective approaches to IP protection, designed to fit the needs and resources of early-stage startups.

  • Practical tools and resources to navigate the complexities of IP, ensuring your business is protected and positioned for sustainable growth.

FEBRUARY 26, 2025
12:00 – 1:00 PM MT

Sign Up

Early-stage businesses face uncertainty in protecting their innovations and securing the intellectual property (IP) needed to scale and attract investment. Without proper IP strategies, startups risk exposing their ideas to competitors, losing market opportunities, and facing costly legal challenges. Many founders struggle with navigating the complexities of patents, trademarks, and copyrights, which can delay growth and diminish investor confidence. Without clear guidance, they may not know when or how to invest in IP protection or align their IP strategies with long-term business goals, putting their company’s future at risk.

This AMA session will provide founders with a roadmap, guiding participants through the essential steps of IP protection, including when and how to register patents, trademarks, and copyrights, and how to develop a cost-effective IP strategy tailored to their startup’s needs. Attendees will have the opportunity to ask specific questions as it relates to their business.

How do I ensure my innovations are safeguarded as my business grows?

About the Speaker

Dr. Suzanne Sjovold

Partner, Patent and Trademark Agent, Anova Law Group LLP

Connect with Suzanne on LinkedIn.

Suzanne leverages her technical expertise in biotechnology (neuroscience) and nearly two decades of intellectual property experience to help clients effectively develop and protect their intellectual property assets. As a registered patent and trademark agent, Suzanne provides comprehensive advice on various intellectual property law matters, supporting a diverse range of clients, from early-stage startups to established companies and post-secondary institutions. Suzanne holds a Bachelor of Science in Neuroscience from the University of Lethbridge and both a Ph.D. in Neuroscience and Juris Doctor from the University of Alberta, uniquely positioning her to bridge the gap between the scientific and legal domains. When Suzanne is not in the office, she enjoys spending her free time in the Rocky Mountains with her husband Travis their two daughters.

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